Select a hospitality organization of your choice. You will complete various analyses for the hospitality organization including: corporate analysis, industry analysis, organization analysis, and strategic analysis. In the final week, you will be required to provide plans and implementation strategies for your chosen hospitality organization.
Strategic Management Analysis
This week, you need to evaluate your chosen hospitality organization based on a strategic management approach. You will access the company’s home page on the Internet and document the operation’s corporate mission statement. Based on the mission statement, document the organization’s objectives and strategies. You will also explain why you chose the particular hospitality operation.
Corporate Analysis
Additionally this week you will need to provide a corporate analysis and an industry analysis. For the corporate analysis document the unique policies of the organization you have chosen. List and analyze the organization’s board of directors.
Industry Analysis
For the industry analysis compile an analysis of the operation's external environment to include the company's economic threats, political legal opportunities, competitor threats, and community threats. Complete the strengths, weaknesses, opportunities, and threats (SWOT) analysis of the company.
Submit your answers in a 7- to 9-page Microsoft Word document.