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You are the marketing consultant of Disneyland


You are the marketing consultant of Disneyland and you are thinking of a new market to enter in one or two of Arab countries. As an expert in International Marketing please consider the following: 1- Which country will you choose to enter, and why? 2- What is your mode of entry? 3- What should be taken into consideration in this regards? 4- What are the advantages and disadvantage of opening in Arab country? 5- What are the main obstacles that you are expecting to face?